It is often misquoted that the most important value indicators of real estate are location, location and location. The true value indicators should actually be timing, location and opportunity. A viable project should have all three of these vital aspects:

1.      Timing – Locally we are quickly approaching one of the best real estate markets in the past thirty years because of pent up demands, lack of inventory and accelerated commercial growth. The occupancy rate for office, warehouse, retail and residential  is at an all time high in The Woodlands area. The demand for space is spilling over in to areas to the North, West and South. These areas just a short time back were under-utilized and in turn undervalued. New project areas are impacted by commercial and residential growth in demand in the Conroe, Magnolia and Spring addresses as well as The Woodlands. Investment purchases should first be tied to timing of other projects. Like small retailers who want to go into centers with anchor tenants like large grocers that draw customers to them so it is with Exxon campus development, Anadarko’s expansion, the Conroe Airport expansion and changes in traffic patterns to investment property purchasers. The number one rule is timing. Exxon’s attraction to ancillary business partners and vendors will impact the area with an estimated 30,000 additional jobs needing homes, office space, dining and shopping. The time is right for real estate investors as never before.